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	<title>Comments on: Social Gaming – SXSW panel</title>
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	<link>http://www.freshnetworks.com/blog/2010/03/social-gaming-sxsw-panel/</link>
	<description>Social media agency, online communities, marketing</description>
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		<title>By: Melissamercy</title>
		<link>http://www.freshnetworks.com/blog/2010/03/social-gaming-sxsw-panel/comment-page-1/#comment-9796</link>
		<dc:creator>Melissamercy</dc:creator>
		<pubDate>Sat, 12 Jun 2010 10:27:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.freshnetworks.com/blog/?p=2155#comment-9796</guid>
		<description>Great info. Putting up a blog post about this and the other recent articles on Social Gaming . Interesting breakdown. I hope I see all of you on that list one day. Keep up the good work!


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		<content:encoded><![CDATA[<p>Great info. Putting up a blog post about this and the other recent articles on Social Gaming . Interesting breakdown. I hope I see all of you on that list one day. Keep up the good work!</p>
<p><a href="http://www.thebest-online-casinos.com" rel="nofollow">Play online casinos games</a></p>
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		<title>By: Virtual Goods: The Emperor&#8217;s New Farm - Wavedash</title>
		<link>http://www.freshnetworks.com/blog/2010/03/social-gaming-sxsw-panel/comment-page-1/#comment-7595</link>
		<dc:creator>Virtual Goods: The Emperor&#8217;s New Farm - Wavedash</dc:creator>
		<pubDate>Fri, 26 Mar 2010 17:59:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.freshnetworks.com/blog/?p=2155#comment-7595</guid>
		<description>[...] successful social games developers know what&#8217;s up. In an interview with FreshNetworks at SXSW, Playfish cofounder Sebastien de Halleux said: In-game micro-transactions are key. The game is free [...]</description>
		<content:encoded><![CDATA[<p>[...] successful social games developers know what&#8217;s up. In an interview with FreshNetworks at SXSW, Playfish cofounder Sebastien de Halleux said: In-game micro-transactions are key. The game is free [...]</p>
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		<title>By: Online Community Links Roundup 19/03/10 &#124; Community Management &#124; Blaise Grimes-Viort</title>
		<link>http://www.freshnetworks.com/blog/2010/03/social-gaming-sxsw-panel/comment-page-1/#comment-7507</link>
		<dc:creator>Online Community Links Roundup 19/03/10 &#124; Community Management &#124; Blaise Grimes-Viort</dc:creator>
		<pubDate>Fri, 19 Mar 2010 16:35:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.freshnetworks.com/blog/?p=2155#comment-7507</guid>
		<description>[...] Social Gaming: SXSW panel notes [...]</description>
		<content:encoded><![CDATA[<p>[...] Social Gaming: SXSW panel notes [...]</p>
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		<title>By: Tech Talk Around The Internets &#124; MissTheda.com</title>
		<link>http://www.freshnetworks.com/blog/2010/03/social-gaming-sxsw-panel/comment-page-1/#comment-7444</link>
		<dc:creator>Tech Talk Around The Internets &#124; MissTheda.com</dc:creator>
		<pubDate>Mon, 15 Mar 2010 16:02:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.freshnetworks.com/blog/?p=2155#comment-7444</guid>
		<description>[...] Somehow I slept through this damn panel on Social Gaming – SXSW panel [...]</description>
		<content:encoded><![CDATA[<p>[...] Somehow I slept through this damn panel on Social Gaming – SXSW panel [...]</p>
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		<title>By: Mark Surfas</title>
		<link>http://www.freshnetworks.com/blog/2010/03/social-gaming-sxsw-panel/comment-page-1/#comment-7434</link>
		<dc:creator>Mark Surfas</dc:creator>
		<pubDate>Mon, 15 Mar 2010 04:33:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.freshnetworks.com/blog/?p=2155#comment-7434</guid>
		<description>My guess is that Facebook will find a way to create shelf space and sell that space to the highest bidder, just as the game retailers did for so many years.  There will always be an &quot;end cap&quot; for sale.  I&#039;m not sure what steam is doing in regards to their retail store, but facebook is definitely going to want a big(ger) piece of the action.

Brand per se, will matter when they have a cohesive retail environment, but I don&#039;t think it will ever matter nearly as much as it did when EA dominated by having the most organized sales and distribution organization.    

Keep in mind these retail sales  all frictionless now.  Will I try zynga&#039;s new game - sure.  Will I try some new game I&#039;ve never heard of with a cool name?  Sure.  I don&#039;t have to commit $60 and take a disk home.  I just get to try it.  Free.</description>
		<content:encoded><![CDATA[<p>My guess is that Facebook will find a way to create shelf space and sell that space to the highest bidder, just as the game retailers did for so many years.  There will always be an &#8220;end cap&#8221; for sale.  I&#8217;m not sure what steam is doing in regards to their retail store, but facebook is definitely going to want a big(ger) piece of the action.</p>
<p>Brand per se, will matter when they have a cohesive retail environment, but I don&#8217;t think it will ever matter nearly as much as it did when EA dominated by having the most organized sales and distribution organization.    </p>
<p>Keep in mind these retail sales  all frictionless now.  Will I try zynga&#8217;s new game &#8211; sure.  Will I try some new game I&#8217;ve never heard of with a cool name?  Sure.  I don&#8217;t have to commit $60 and take a disk home.  I just get to try it.  Free.</p>
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