Comments on: Why do people write reviews? http://www.freshnetworks.com/blog/2009/03/why-do-people-write-reviews/ Social media agency, online communities, marketing Mon, 06 Feb 2012 09:02:55 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Manage finances http://www.freshnetworks.com/blog/2009/03/why-do-people-write-reviews/comment-page-1/#comment-34525 Manage finances Wed, 11 Jan 2012 19:48:16 +0000 http://www.freshnetworks.com/blog/?p=571#comment-34525 <strong>Manage finances...</strong> [...]Why do people write reviews? | Social media agency | FreshNetworks London[...]... Manage finances…

[...]Why do people write reviews? | Social media agency | FreshNetworks London[...]…

]]> By: JamesBalfour http://www.freshnetworks.com/blog/2009/03/why-do-people-write-reviews/comment-page-1/#comment-24735 JamesBalfour Thu, 18 Aug 2011 05:24:51 +0000 http://www.freshnetworks.com/blog/?p=571#comment-24735 Thanks you so much for this precious sharing. Thanks you so much for this precious sharing.

]]> By: How To Engage Customers In Your E-Commerce Website « UXasm http://www.freshnetworks.com/blog/2009/03/why-do-people-write-reviews/comment-page-1/#comment-19706 How To Engage Customers In Your E-Commerce Website « UXasm Sun, 10 Jul 2011 20:04:15 +0000 http://www.freshnetworks.com/blog/?p=571#comment-19706 [...] Moreover, negative reviews are not all that bad. As John McAteer, Google’s retail industry director, says, “No one trusts all positive reviews.” In the absence of negative reviews, visitors will assume that all of your reviews are fake. No service or product is perfect. Potential customers want to know what could go wrong with it. But if they cannot sympathize with a negative reviewer, they may be inclined to purchase your product. (Also, see also further reasons.) [...] [...] Moreover, negative reviews are not all that bad. As John McAteer, Google’s retail industry director, says, “No one trusts all positive reviews.” In the absence of negative reviews, visitors will assume that all of your reviews are fake. No service or product is perfect. Potential customers want to know what could go wrong with it. But if they cannot sympathize with a negative reviewer, they may be inclined to purchase your product. (Also, see also further reasons.) [...]

]]> By: Richard Hollberg http://www.freshnetworks.com/blog/2009/03/why-do-people-write-reviews/comment-page-1/#comment-14912 Richard Hollberg Thu, 13 Jan 2011 11:55:47 +0000 http://www.freshnetworks.com/blog/?p=571#comment-14912 Great article. Waiting for more. Great article. Waiting for more.

]]> By: Stephen http://www.freshnetworks.com/blog/2009/03/why-do-people-write-reviews/comment-page-1/#comment-14787 Stephen Wed, 05 Jan 2011 19:43:45 +0000 http://www.freshnetworks.com/blog/?p=571#comment-14787 I read reviews everyday, it's kind of my job.. Yet I'm still confused at why some people write the things they do. Some people write volumes about a company's customer service while saying nothing about a product, some people write things like "this sucks" and leave it at that, some reviews are obviously jokes (like saying they put a 80" TV in their bathroom).. Maybe in the end, it is that reviews are a way to voice yourself, and seeing your words on a screen is in a way fulfilling. But yes, it's a mysterious phenomenon. Thanks for the post! I read reviews everyday, it’s kind of my job.. Yet I’m still confused at why some people write the things they do.

Some people write volumes about a company’s customer service while saying nothing about a product, some people write things like “this sucks” and leave it at that, some reviews are obviously jokes (like saying they put a 80″ TV in their bathroom).. Maybe in the end, it is that reviews are a way to voice yourself, and seeing your words on a screen is in a way fulfilling. But yes, it’s a mysterious phenomenon. Thanks for the post!

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