Thanks for the comment. I have to agree in part that the definition of community that we use at FreshNetworks is different (in parts) to the one suggested in this presentation from John at PHD Media. We’ve written about that a fair bit elsewhere on this blog, but for us an online community (specifically as different to a social network) is where people share and discuss around a common interest, aim, goal idea, theme. They are just people who communicate with each other and, importantly for those thinking of building them, these don’t have to be people who know each other. Just people who care and what to share about the same thing.

Matt