http://www.freshnetworks.com/blog/2008/06/the-limitations-of-the-focus-group/ Social media agency, online communities, marketing Mon, 06 Feb 2012 09:02:55 +0000 hourly 1 http://wordpress.org/?v=3.0.4 http://www.freshnetworks.com/blog/2008/06/the-limitations-of-the-focus-group/comment-page-1/#comment-627 FreshNetworks Blog » Blog Archive » Brand tracking and online research communities Mon, 21 Jul 2008 00:45:39 +0000 http://www.freshnetworks.com/blog/?p=188#comment-627 [...] why and the how of changes in brand perception is to run focus groups. We’ve spoken about the limitations of focus groups before, and the danger with using these in this case is that you investigate a change after it has [...] [...] why and the how of changes in brand perception is to run focus groups. We’ve spoken about the limitations of focus groups before, and the danger with using these in this case is that you investigate a change after it has [...]

]]>